Abington House is a luxury rental building located on 30th Street on the west side of Manhattan, under the High Line. The building was designed by renowned architect Robert A.M. Stern. In order to garner interest in the building and connect it to the community, the Art Park Series was hosted weekly for one month in the Abington House courtyard. Each week a New York City artist was featured who would create a new work live at the event. Using the different weights of the typeface Knockout, I designed the marketing materials and signage for the event. The bold typography generated interest around the Art Park, while at the same time connecting it to the branding of the building.

Postcard/ flyer for the event listing all activities for the coming weeks

Imagery for backgrounds taken from the textures of the building and lobby

Landing page header image for the event